If you’re a grammar pedant like me, signs like this – or ones advertising CD’s For Sale – will most likely make your toes curl and set your teeth on edge. Yet the majority of people have become so used to… The English language is positively brimming with acronyms, such as ASAP, B2B, FAQ and TLC. […]

Hot on the tails of my recent post on idioms about mums for Mother’s Day, this week’s blog takes a look at popular phrases and sayings related to Easter. Not surprisingly, most Easter idioms in English are associated with rabbits, chickens, eggs and…

If you’re confused by terms like “PPC” and “CTR” – and completely baffled by “tags” and “bounce rates” – this beginner’s guide to key SEO terms is for you. Whether you’re a small business owner with your own website or you… Posted in SEO Tagged with: glossary, SEO, terminology, terms As you can see from the […]

I don’t write books, plays or poems (and probably never will) but I am still a writer. Many famous quotes about writing are as relevant to copywriters as they are to creative writers, because the fundamental art of writing –…

As you may know, I’m rather partial to words. I enjoy reading them, writing them, playing with them, learning about their origin and discovering new ones. So, seeing as I’ve already written a blog post with my favourite quotes about writing,… Posted in Quotes Tagged with: quotations, words I don’t write books, plays or poems (and […]

To coincide with the latest series of I’m a Celebrity… Get Me Out Of Here, I thought it would be fun to compare life as a copywriter to that of a participant on this popular reality TV show. Drawing on my 18… Today is International Left-Handers Day, which was first celebrated in 1992 to promote awareness of […]

Home › View all posts by Geraldine › Page 2 Introducing the first in a new series of mini blog posts about common writing mistakes. The difference between compliment vs. complement is one that catches a lot of people out. I often see them used incorrectly, as in “complimentary therapies”,… As a standalone word, a […]

Now that the clocks have gone forward, I think it’s safe to say that spring has well and truly arrived. Even if the weather here in the UK doesn’t appear to have received the memo! Not surprisingly, a blog post… After visiting two delightful gardens last weekend – one belonging to the National Trust and […]

Home › Posts tagged words › Page 2 I’ve been a bit remiss with my blogging lately, but I felt compelled to publish one today as Britain takes to the polls in the historic EU referendum. Don’t worry; this post is going to stay well away from politics. Instead,… Since writing my previous blog post containing […]

Home › Archive for Blogging › Page 2 As seems customary at this time of year, I’m taking the easy option this week and doing a blog review to see what worked and what didn’t. But instead of having to trawl through my blog’s stats for 2015, the kind people… As yet another year draws to a […]

Like the majority of people, I take reading and writing for granted – whether that’s jotting down a shopping list, filling out a form, sending a text, browsing the newspaper or surfing online. Yet 1 in 5 adults don’t enjoy… I don’t write books, plays or poems (and probably never will) but I am still […]

Home › Posts tagged freelancer › Page 2 Do you ever wonder what job or profession you might be doing now if your career had taken a different direction? Perhaps if you’d got better grades at school or had accepted job offer A versus job offer B? From… Unless you’ve been hiding under a rock, […]

Home › Archive for Names › Page 2 As a self-confessed word nerd, I love learning new words. Whether it’s something I read online or a sneaky (some might say lucky) move by one of my opponents on Words With Friends, I get a buzz from expanding my vocabulary… Posted in Language, Names Tagged with: words […]

Home › Archive for Idioms › Page 2 After visiting an eye-popping Op Art exhibition on the weekend, I felt inspired to research idioms about colours, shapes and patterns. In fact, I’m surprised I haven’t covered them already as part of my series! It turns out there are so… Instead of setting myself the usual vague […]